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The Psychology of Conversion

Shopify Beginner Course

The Psychology of Conversion

Shopify Beginner Course

Folder: Courses

The Psychology of Conversion

Shopify Beginner Course

Folder: Resources

Progress

the psychology of conversion

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Chapter 1: Decision Making

3 Lessons

Introduction - Design A Store For Conversion

Lesson 1: Logical Decision Making

Lesson 2: Logical Decision Making

Chapter 2: Designing For Cognitive Load

2 Lessons

Ethical Persuasions

Chapter 3: The Psychology Of Persuasion

1 Lesson

Chapter 4: Design Principles Techniques

4 Lessons

Crafting Careful Copy

Design Principles For Calls To Action

Countering Cart Abandonment

Exercise - Compelling Vs Clickbait Copy Exercise

Chapter 5: Principles Of Testing And Iteration

3 Lessons

Testing and Iteration

Available Testing Techniques

A-B and Multivariate Testing Techniques

Chapter 6: Conclusion

1 Lesson

Recap of Course

the psychology of conversion

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Chapter 3: The Psychology Of Persuasion

Dark Patterns

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