Lesson 4: getting to $10k/month

How to get a video agency to $10k/month.

During the Business Coaching and Strategy Session, Menilek Dupuis Deluy from Dough Productions and coach Damiano explored strategies to enhance Menilek's business growth, focusing on addressing his challenges with low-ticket clients and inconsistent income.

The goal set was to achieve 10K per month by securing five clients at a price point of 2K per month for 16 videos.

They discussed the necessity of a strict pricing strategy, the importance of personal branding content, and effective client acquisition tactics, including leveraging existing followers and engaging in networking.

Menilek was tasked with creating a professional slide deck to present his services, joining Damiano's coaching community for continued support, and researching conference opportunities for lead generation.

Action items included messaging his current followers to promote personal branding services and establishing a pricing package to attract clients more effectively.